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Ramesh Vasudevan
Head of Marketing
Ramesh Vasudevan leads marketing at Koncepts Lab, where he focuses on building high-impact brands, shaping strategic communication, and driving digital growth across industries. With expertise in advertising, digital marketing strategy, and content marketing, he works closely with brands to create campaigns that are not only creative, but also aligned with business goals and market relevance.
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Articles Published
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23 min
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Published
Blogs by Ramesh
Expert thinking on enterprise strategy, workforce management, and operational excellence.

Marketing
Education Marketing is Changing. Most Institutions Haven’t Noticed Yet.
Ramesh Vasudevan
Apr 23, 2026

Marketing
How Geopolitical Conflicts Like the Iran War Affect Performance Marketing Strategy
Ramesh Vasudevan
Mar 13, 2026

Marketing
Why Conversion - Where results happen.
Ramesh Vasudevan
Feb 24, 2026

Marketing
Durability doesn’t guarantee survival. Adaptability does : The Failed Tupperware Story
Ramesh Vasudevan
Nov 04, 2025

BRANDING
How to Brew a Brand – The Broons Tea Story
Ramesh Vasudevan
Oct 09, 2025

Tech
From Brochure to Breakthrough: How Nitte and Koncepts Lab Amplified a University’s Voice
Ramesh Vasudevan
Oct 09, 2025

Marketing
From Shelf to Storefront to Screen: How We Brought Vismay’s Visual Story to Life
Ramesh Vasudevan
Oct 09, 2025

Marketing
If You Can’t Be Found, You Don’t Exist.
Ramesh Vasudevan
Oct 08, 2025

